Social responsibility is a cornerstone of our business.
One of the things we actively promote at the Beer Store is ensuring strict policies are in place to keep alcohol from being sold to people who are underage or intoxicated.
Through our “WE ID” program, we require that our staff ask for ID from anyone who appears to be 25 years old or younger. But it’s not just minors that we’re watching out for – we’ll also refuse service to anyone who appears to be intoxicated. In 2019, Beer Store staff challenged more than 2.5 million customers and refused service to close to 30,000 for age and intoxication. All staff at The Beer Store are trained when hired and retrained annually on Responsible Sale and how to refuse service to anyone who is underaged or appears to be intoxicated. We will continue to implement this in order to do our part to keep our roads safe.
The following items are accepted at the Beer Store as forms of identification:
- Driver’s license with photograph
- BYID photo card
- Military Issue I.D with date of birth and photo
- Government issue I.D with date of birth and photo (can include, permanent resident card, secure Indian status card, or Canadian citizenship card with photograph)
- Health Card with photo
Making sure you and those you care about arrive alive.
The Beer Store is proud of our long history as partners of arrive alive DRIVE SOBER® program, which encourages drivers to plan ahead, drink responsibly, use designated drivers, take cabs or stay overnight.
Keeping our communities and roads safe.
Keeping communities safe is part of our core value of Social Responsibility, that’s why we’ve partnered with Drive Safe to raise awareness about the dangers of driving under the influence. This campaign supports arrive alive DRIVE SOBER, a charitable organization that does remarkable work year over year to ensure people arrive home safely. The Beer Store is proud to be a part of these programs.
Providing Goods and Services to People with Disabilities.
In fulfilling our mission, the Beer Store strives at all times to provide its goods and services in a way that respects the dignity and independence of people with disabilities. We are also committed to giving people with disabilities the same opportunity to access our goods and services and allowing them to benefit from the same services in the same place and in a similar way as other customers.