The Beer Store was established in 1927, which means we’ve been around longer than the Internet. And television. And a lot of other things (probably even you!).
The Beer Store is a pop culture icon! We played a cameo role in the Canadian film, “Strange Brew”, featuring the McKenzie Brothers of SCTV fame.
Here’s something for the number crunchers to chew on: We operate 440 retail stores, serve 17,000 licensed customers, 600 government-owned LCBO retail locations, 140 retail partners, and 76 Northern Agents. As a customer, you can choose from more than 350 beer brands, in 440 retail stores, from 90 brewers from around the world.
Selling with Integrity
We take corporate responsibility seriously, and make sure that every beer we sell is a responsible sale – whether it’s through our WeID 25 program or refusing to sell to intoxicated customers. In 2007 alone, we refused service to 111,000 individuals at our retail locations.
We let brewers decide where they want to sell their product! Brewers can be in one store, 50 stores or all 440 locations of The Beer Store – it’s completely up to them.
On December 13, 2010, the One Billionth liquor container was returned to The Beer Store under the Bag It Back program – the highly successful deposit return program for wine, spirit and beer containers sold through LCBO and Ontario winery stores.
Since we’ve been in business, we’ve kept approximately 70 billion beer bottles from ending up in Ontario landfill sites. If you were to stretch all those bottles out, it would be about 25 trips to the moon and back.